Spread Love
This new design is supposed to help remind people that we are all connected on our most basic level. We all want a better future for our children, we want to be safe and stable. One of our most basic needs is love, and we cannot survive without peace. Especially in times where people feel divided politically and seem to have no common ground, when wars break out due to narcissists we need to go back to what connects us in our humanity.
This is why we wanted the design to visually be captivating and easy: A peace symbol at the center of the heart radiating like the sun. And then the suggestion to be part of this positive movement: spread this message, spread this feeling, and use your light to shine in this world.
As our key message for Wake Up Threads goes: "love wins", we would like to allow people to feel a sense of agency. We are here to spread love and peace.